If you want to provide unique coupon codes in your marketing text messages, you can do so with the coupon code feature.
This does require that you have a point of sale system, or e-commerce platform that can give you unique, one-time use coupon codes for each promotion or offer you run.
How this works is you upload these unique, one-time use coupon codes into a message, and Tatango inserts them individually into each message, which makes it so that all the subscribers receive their own code to redeem the offer with. To learn more about why brands need coupon code groups, check out this YouTube video.
If you're interested in using coupon codes for your lists on Tatango, see the video below for instructions.