• Select the list you wish to create a keyword for by clicking the Manage button from your list on the dashboard.

  • Click "Settings" and select in the dropdown "Mobile Opt-in".

  • Click the "+" button to add a keyword.

  • Enter your desired keyword in the new field (type over IMPERSONATE).

  • Click the Save Changes button at the bottom of the screen.

Additional Notes

  • If you're looking to create multiple keywords for one list, click here.

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