Fundraising Text Templates & Examples
Access a variety of proven text message templates tailored for different nonprofit fundraising campaigns.
Template Categories
1. Welcome Series
For new subscribers or donors who recently opted in.
Sample Template:
[Organization Name]: Hi [First Name], thank you for joining our community! We’re excited to have you with us. Stay tuned for ways to make an impact and support [Cause]. Learn more about our work: [Website Link].
More Templates:
2. Year-End Appeals
Encourage donations during the critical end-of-year giving season.
Sample Template:
[Organization Name]: Hi [First Name], the year is almost over, but there’s still time to make a difference! Your tax-deductible gift today helps us [specific impact]. Donate before midnight: [Donation Link]. Thank you for your support!
More Templates:
3. GivingTuesday Appeals
Mobilize supporters during the global GivingTuesday movement.
Sample Template:
[Organization Name]: It’s GivingTuesday! Join us in making a difference for [Cause]. Every donation today helps us reach more people and drive change. Donate now: [Donation Link].
More Templates:
4. Awareness Days & Holidays
Engage your audience by highlighting key awareness days and holidays.
Sample Template:
[Organization Name]: Today is [Awareness Day] — a day to recognize and support [Cause]. Learn how you can get involved and make an impact today: [Link]. Thank you for standing with us.
More Templates:
5. Peer-to-Peer Event Messaging
Support participants in peer-to-peer fundraising events.
Sample Template:
[Organization Name]: [Event Name] is almost here! Set up your personal fundraising page and invite friends and family to join you. Every dollar raised supports [Cause]. Get started: [Fundraising Page Link].
More Templates:
Additional Resources
Cultivation & Engagement Message Examples:
View ExamplesMonthly Giving Message Templates:
January / Monthly Giving TemplatesCultivation and Engagement Messages:
Pro Tips:
Personalize Your Messages: Incorporate the recipient's name and reference past interactions to make messages more engaging.
Include Clear Calls to Action: Guide recipients on the next steps, whether it's donating, signing up, or sharing information.
Maintain Compliance: Always provide an option to opt out and ensure your messages adhere to relevant regulations.